Arlington, Texas-based agency leader recognized among the ‘best of the best’

An Arlington, Texas-based strategic planning and communications consulting firm is now the only public relations agency in Tarrant County led by two accredited members of the prestigious Public Relations Society of America (PRSA) College of Fellows.

Sandra Brodnicki, APR, Fellow PRSA, was inducted into the College of Fellows in a special ceremony during the annual PRSA conference, held Nov. 12 in Grapevine, Texas. She joins her business partner, Gigi Westerman, APR, Fellow PRSA—a 2013 inductee—and more than 700 leading professionals and educators throughout the world, each of whom has left a significant footprint on the public relations profession.

Founded in 1989, the PRSA College of Fellows is seen as the gold standard in public relations. Induction is based on a rigorous application and peer review process that is aimed at recognizing the “best of the best” in public relations. To qualify for admittance, communications professionals must have at least 20 years experience, hold the Accredited in Public Relations (APR) credential and have demonstrated superior professional performance in the practice or teaching of public relations.

Brodnicki lives in Midlothian, Texas, and started her career in journalism before forming Brodnicki Public Relations in 2002. She began working with Westerman, the founder of Strategic Image, Inc., in 2006. The two companies entered a general partnership in 2015 to form The S & G Group.

Westerman and Brodnicki are both active in the Greater Fort Worth Chapter of PRSA (GFW PRSA), which now boasts 11 Fellows among its membership. This achievement recognizes service, leadership and commitment to the public relations industry and fellow communicators.

About The S & G Group

Founded in 2015, The S & G Group is a strategic planning and communications firm based in Arlington, Texas. A certified Woman Business Enterprise, The S & G Group is led by Sandra Brodnicki, APR, Fellow PRSA, and Gigi Westerman, APR, Fellow PRSA. The S & G team works with clients in nonprofit, public health, education, healthcare, financial services and other industries to create and implement measurable communications strategy. The S & G Group offers market research and analysis, branding, strategic planning, integrated communications, crisis risk assessment and response, media relations and presentation training.


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